Online Visual Merchandising

Empower the merchandising function and apply the most effective offline display methods online

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Site Search & Navigation

Add powerful visual merchandising techniques to intelligent, intuitive search

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Product Recommendations

Deliver more personalised, more relevant recommendations in real time to stimulate purchase and improve conversion rates

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ATTRAQT is a revolutionary online visual merchandising tool that helps retailers deliver a step change in their conversion rate, and drive online sale success.

boohoo

ATTRAQT supports boohoo.com's growth strategy with advanced eCommerce capabilities

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Emma Bridgewater

We saw results immediately, within 10 days the Gift Finder Tool had paid for itself, and also received wide recognition from both customers and our extended business

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Superdry

The system is user friendly and cost-effective whilst delivering real returns. It's no exaggeration to say that we saw conversion rates increase overnight.

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Tesco

When you see how simple Freestyle Merchandising is to use, you would never guess how sophisticated the technology is.

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The British Museum

Serving a global audience of tourists, enthusiasts and experts, the British Museum Company plays a vital role in generating revenue for separate registered charity the British Museum.

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News

5 Top Tips for Effective e-Commerce Visual Merchandising

Visual merchandising is something that we're all familiar with when it comes to an in-store environment. From shop window displays to the sweets around the checkouts, it's hard not to be influenced by careful product positioning. But when it comes to online visual merchandising, working out how to adapt in-store techniques and where to start can seem like a daunting task.

So where should you start? Here are my top five tips to help you ensure your online visual merchandising is as effective as possible:


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Increasing Site Conversion

Imagine you've got a physical store. Now imagine you don't bother to present any structure or implement any visual merchandising at all. Everything is essentially just thrown wherever it lands. It's the king of all jumble sales.

This would never happen in a physical store. Millions of pounds are spent carefully planning not just the journey the customer takes through the store using display furniture, but positioning the right product in the right places throughout their journey. This is essential to the success of a stores sales.

The absolute same is true when it comes to online visual merchandising. If careful planning isn't put into the journey your customer takes once they land on your site, your sales are certain to suffer.

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5 Top Tips for Successful AB Testing

The most frequent question I am asked by a client about to embark on an A/B test is, “How do we increase our conversion/revenue". If I could give you a 100% guaranteed to work answer to that question I would be writing this from the rooftop pool of my Manhattan penthouse, but I'm not! While an increase in conversion and revenue is always everyone's end goal, you need to look at it from the right perspective to hit your target.

So let's start with that and do the workings out: what do your customers actually want?

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