Test and Learn

Maximise business impact

Focus on what creates value for your business, whilst ensuring the best outcomes for shoppers. Test merchandising rules and recommendation widgets at all stages of the customer journey. Ultimately assess the relevance, effectiveness and efficiency of your strategies.

• Optimise models: Define the best configurations for each machine learning tool
• Tailor algorithms: Ensure the most efficient strategy for each use case
• Super-charge merchandising: Identify merchandising rules that maximise revenue.