Navigation

Seamless and intuitive navigation is an essential part of the shopper experience

Guide your shoppers to discover the products that match their interests

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Keep categories simple to understand

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Use facets that are clearly linked and help specify a product result

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Provide facet ordering that guides the shopper in a seamless and intuitive way

Guiding you every step of the way

The key is to keep categories simple to understand, to use facets that are clearly linked and help specify a product result, and to provide facet ordering and positioning that guides the shopper in a seamless and intuitive way.

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Categories

Establish and apply a category structure that adds value to the shopper experience

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Facets / Filters

Automate and customise the order that facets are presented to optimize the navigation experience. Make it easy for the shopper to switch them on and off

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Locations (spots)

Identify specific locations in the store and tailor content to them, based on identified shopper intent

Stephanie Young,
Online Visual Merchandiser, END Clothing

Key deliverables

Enable the shopper to do effective catalog discovery and narrow down results to the products that exactly match their needs

Refine

Provide faceted navigation

Enable the shopper to do effective catalog discovery and narrow down results to the products that exactly match their needs

Order

Provide continuous navigation

Enable guided navigation; provide customised filters that can be created, changed and prioritized on the fly. Help shoppers find the results that are most relevant and inspiring, really quickly

Enhance

Provide continuous navigation

Enable the shopper to seamlessly navigate between category & product pages and everywhere else on the site

See us in action

Search

Visit our Search Solution here.

Merchandising

Visit our Merchandising Solution here.

Personalization

Visit our Personalization Solution here.

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Ready to see our platform in action?