"We’re incorporating personalisation into our email and overall omnichannel strategy. We believe omnichannel is the future of retail, and we want to digitise our points of sale by aligning our offline and online strategies. We will also roll out the Attraqt product discovery platform across the in-store devices for the use of salespeople on the shop floor."
Darwin Chau, former Online Country Manager, Europe, The Kooples
Mobile represents 80% of Beauteprivee’s total traffic. Attraqt capitalised on this channel to offer a tailored user experience and increased mobile revenue.
Noémie Pezet, Marketing Manager. Beauteprivee