A1 Retail comments on how image recognition technology, introduced by Attraqt's Fredhopper Discovery Platform has empowered striking ecommerce results for Australian fashion brand Forever New.
Attraqt’s AI-driven Visual Recommendations solution has generated uplifts in conversions of up to 135%
Attraqt, a global onsite search, merchandising and personalisation provider, today announced the successful results of its Image Recognition solution with fashion brand, Forever New.
Working with Attraqt’s SaaS platform, Forever New was able to process product image data to automatically recommend visually similar products to shoppers based on their browsing behaviour. The new technology is set to transform how retailers approach their search and product recommendation functions, and Forever New is the first Attraqt customer to implement this functionality.
Continue reading the full story via Econsultancy: Image recognition innovation drives striking results for global fashion brand Forever New