Team

 

Our Team - introducing our colleagues

 
 

Mark Adams
Chief Executive 
Ensures we have a vision, plan and a team in place to exceed our customers’ expectations.

Mark brings 15 years of experience at the senior executive level within the eCommerce industry and over 20 years of experience in software and services in the digital space. He led the founding of EMEA operations for BigCommerce, the leading SaaS eCommerce platform vendor and previous to that co-founded digital transformation agency eComp as well as the SAP hybris systems integrator, Portaltech Reply.

Professional Highlight
In 2011 Mark and the founding team at Portaltech executed a trade sale of the business to Reply S.p.A and grew company revenues by over 400% in 24 months. Whilst at BigCommerce Mark set up the European team from scratch and executed unrivalled quarter on quarter growth rates with rapid growth acceleration in his final two quarters in charge of company operations.
 
Team Highlight
Building and developing high performing teams is the biggest challenge and the biggest reward any leader can have and I’ve been lucky enough to have done that twice in my career so far. What excites me most about doing this at Attraqt is the team is already great, just imagine what we can accomplish over the next few years with a relentless focus on improving our performance.  
Personal Highlight
Learning and developing faster and faster the older I get and doing it while balancing family and work-life like a Jedi.

LinkedIn

 

Eric Dodd
Chief Financial Officer
Leads our finance and HR teams

Eric Dodd has extensive experience as a public company CFO and joined Attraqt from Iptor Supply Chain Systems UK Limited, a private equity backed software and services business. Previously he was CFO at KBC Advanced Technology plc, a technology services business to the oil industry, until its successful sale in April 2016.

Professional Highlight
I was appointed CFO of a public company at the age of 36
 
Team Highlight
The adrenalin and stellar team effort it took to announce half year financial results within four weeks. 
Personal Highlight
It would have to be either marrying my wife twice, or playing almost every position in a rugby team.  

LinkedIn

 

Peter Thomas
Chief Technology Officer
Rallies our teams behind a product and technology vision 

Peter has more than 30 years' experience that began with micro-electronics, then evolved through business systems into the SaaS sector where he has worked for over a decade. Peter joined Fredhopper in 2016 as CTO and continued the role with the Attraqt Group following the acquisition. A firm believer in people being the real power behind technology, his main responsibilities include product development, leading innovation teams, and driving key collaborations to ensure the best services are delivered to clients. Previously, Peter served as CTO of the cloud division for IRIS Software and Director of Development at Betfair across the UK, Romania and Portugal.

 Professional Highlight
I'm really proud of the leadership and development teams I built for Betfair in Romania and Portugal. 
Team Highlight
Currently, my favourite is the creation of the Attraqt Data Services Platform; people from very different backgrounds realising a remarkable convergence of teams, technology and product. 
Personal Highlight
It's somewhere in between my PhD, two million lines of code and the many thousands of burgers and hot dogs I've barbequed at my kids' school fairs. 

LinkedIn

 

John Raap
Chief Strategy and Partner Officer
John manages global strategy and oversees all partnerships

In early 2016, John joined Fredhopper as Managing Director. He was made CCO of the group following Attraqt’s acquisition of Fredhopper in 2017. John's career includes more than 20 years' experience in the European eCommerce and digital marketing industry. Prior to joining Fredhopper, John successfully established and managed various pan-European and regional sales organizations at companies such as lntershop, Scene 7, Adobe, Jive and SDL.

Professional Highlight
It was a challenging but also highly rewarding experience to take a leading role in unplugging Fredhopper from SDL and establishing a new home at Attraqt. I’m still thankful and truly proud of the support people have given me during that process, and what the team has achieved.
Team Highlight
I love working in a team alongside partners or customers to help explore the needs of a business and collaborating to come up with a solution. For me, the best moments have always been when we have nailed and implemented the winning solution that brings genuine value.
Personal Highlight
Rebuilding and renovating a house from the 1950s, right from scratch, in three crazy years. It required so much personal risk and energy, but it’s been really special for me and my family to see it come to life!

LinkedIn

 

Nicolas Mathon
VP Data & Artificial Intelligence Solutions
Leads product AI innovations to ensure our clients fully embrace AI opportunities while building cutting-edge insights and analytics.

Throughout his career, Nicolas has worked on many major projects dealing with complex digital systems. Passionate about big data technology, he decided to set up his own company and co-founded Early Birds. He was made VP Data & AI of the group following Attraqt’s acquisition of the solution in 2019.

Professional Highlight
I'm proud we started a company from the ground up which became a leader in the French personalization area in just a few years. 
Team Highlight
I've enjoyed seeing people on my team become strong friends in their personal lives and how they are proud of the company they are part of, and how they contribute to making it grow. 
Personal Highlight
Supporting my wife in her zero-waste project to build the first plastic-free with refill shop featuring automatic self-service (The Naked Shop), and having helped her with the tech things during so many weekends and holidays.

LinkedIn

 

Allyson Barclay
Global VP, Sales
Leads our Global Sales team and supports customer growth

Ally leads commercial teams to support growth in key international markets and guides existing customers with their expansion plans. Key to her role is helping customers access Attraqt's product innovation pipeline to help support their growth plans, as well as the onboarding of new customers.  
Ally joined Fredhopper in early 2012, having worked in digital tech sales for six years specifically focused on the ecommerce sector for most of that period. She helped steer the transition of the Fredhopper sales team through acquisition, divestment and further acquisition.

Professional Highlight
It's been incredible to collaborate with and help nurture one of our star clients, a pioneering international retail brand. Amazing to see them grow and flourish alongside us over the last eight years. 
Team Highlight
I’ve absolutely loved working with the teams across Attraqt and Fredhopper to integrate the sales functions and become the successful team in Northern Europe that it is. Exciting to see this team dynamic now being replicated across global markets. 
Personal Highlight
Raising 3 daughters with my husband who’s up to the challenge of being surrounded by a household of strong women!

LinkedIn

 

Jonathan Schradi
Director of Customer Success
Ensures our Customers receive the very best of Attraqt

Jonathan is responsible for Attraqt' s customer success program, ensuring that our clients receive the best possible outcomes from their partnership with Attraqt. As part of his responsibility for client retention and customer experience, he leads Attraqt's Net Promoter Score (NPS) benchmarking program.
Jonathan has spent his entire professional career in customer-facing roles in a number of industries, where he was primarily focused on ensuring that businesses meet their client expectations. He joined Fredhopper in 2016 as a customer success manager and has been leading the customer success function for Attraqt since September 2017.

Professional Highlight
Being an avid customer success advocate, it was a real honour to have been awarded the 2018 Stellar Customer Success Leader Award from Gainsight.
Team Highlight
I am proud to be surrounded by a team of professionals who live and breathe customer centricity. For me, a highlight is when we turn an unsatisfied customer into a real advocate by focussing on and delivering what matters most to our customers – success.
Personal Highlight
My wife and I have 4 children, which brings me so many personal highlights.  Needless to say, there is never a dull moment in our home.

LinkedIn

 

Terence Tsang
Senior Legal Counsel
Leads our Group’s legal and business affairs

Terence joined Attraqt in March 2018 and oversees the legal and business affairs of the group including commercial contracts, litigation, intellectual property, employment and corporate governance.
Terence qualified as a solicitor in private practice as a media, entertainment and sports litigator. He also has considerable experience in the anti-piracy arena advising filmmakers, musicians and computer game companies with digital rights enforcement in the UK and internationally. Prior to joining Attraqt, Terence was Senior Legal Counsel and Company Secretary at Guinness World Records.

Professional Highlight
Signing off the health and safety and legals for the Guinness World Records record attempt: highest bungee dunk of a biscuit into a teacup.
Team Highlight
 Helping  Attraqt  obtain the ‘Ranking Cocktails’ patent to allow our customers to beat the black box and truly  optimise  conversion rates .
Personal Highlight
Winning Fantasy Football leagues everywhere I go.         

LinkedIn

 

Laetitia Comès-Bancaud
VP Sales SEMEA 
LinkedIn

 

David Newberry
Chief Customer Officer 
Representing the interest of our customers

I joined Attraqt in September 2018, having held a number of CMO roles in leading technology companies, both in the UK and the US, including Pitney Bowes.
I have also held brand marketing and general management positions in a large fmcg company, been a senior marketing consultant as well as co-founding two marketing technology companies.

Professional Highlight 
Moving to the US to build an integrated marketing team that was tasked with bringing together an organisation with over 25 acquisitions in less than 10 years.
Team Highlight
Taking on this role, and working across multiple teams to orchestrate the best possible outcomes for our customers.
Personal Highlight
Living and working in four different continents.

LinkedIn

 

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