ATTRAQT boost performance by 33% for Life Style Sports
Carrying more than 60 sports performance and sports fashion brands across 64 stores in the Republic of Ireland and Northern Ireland, Life Style Sports expanded into eCommerce in 2012. Their priority was to recreate their inspiring, creative in-store customer experience, online.
Aware of the limitations of traditional merchandising tools, the brand turned to search, merchandising and recommendation experts ATTRAQT. Gordon Newman, Head of eCommerce at Life Style Sports, explains the impact ATTRAQT's platform has had on the brand's eCommerce model.